Final Thesis Review presentations

Title: A consumer value theory of innovation: a grounded theory approach

Find links to the PDF presentations:

Final thesis presentation 2.7Mb

Fourth draft, focussing on results 2.1Mb

http://www.mediafire.com/file/1w6xn386vab49lk/thesisReview2011A.pdf (few pics) 2.5Mb

http://www.mediafire.com/file/i8l5xuxy5jikwh1/thesisReview2011B.pdf (more pics) 4.5Mb

A third briefer simpler version follows:..... here (fewer slides and pics) 2.4Mb

For completeness, older presentations:

• To follow: DRUID 2008, HBS 2008, UQBS Colloquium 2008...
  
• Confirmation presentation Mar 2007 0.1Mb, 5 pages.
  
• Nov 2006 - pre-confirmation musing 0.4Mb, 11 pages, B&W
  
• May 2005: Academic methods class 0.1Mb, 2 page, colour
  
• STEPS conference 2004 (Science, Technology and Economic Progress) PhD students 1.2Mb, 9 pages
  
• Prior PhD home page 2004 - 2007
  

References Draft 4.

• Advisory Committee on Measuring Innovation in the 21st Century Economy. [ACIMO] (2008). Innovation Measurement: tracking the state of innovation in the American economy. Viewed 28.02.2008 at: http://www.innovationmetrics.gov/Innovation%20Measurement%2001-08.pdf .
  
• McKinsey & Company. [McKinsey] (2010). National Broadband Network Implementation Study. Viewed 06.05.2010 at: http://data.dbcde.gov.au/nbn/NBN-Implementation-Study-complete-report.pdf
  
• Rogers, E. M. (2003). Diffusion of innovations (5th ed.). New York: Free Press. (Earlier editions in 1962, 1971, 1983, 1995).
  
• Woodruff R., & Flint, D. (2006). Marketing’s Service-Dominant Logic And Customer Value. In R. F. Lusch, & S. L. Vargo (Eds.), The Service Dominant Logic of Marketing: Dialog, Debate, And Directions (pp. 183–195). New York: M.E. Sharpe
  

References early draft:

• Advisory Committee on Measuring Innovation in the 21st Century Economy. [ACIMO] (2008). Innovation Measurement: tracking the state of innovation in the American economy. Viewed 28.02.2008 at: http://www.innovationmetrics.gov/Innovation%20Measurement%2001-08.pdf .
  
• Bass, F. (1969). A new product growth model for consumer durables. Management Science, 15, January, 215-227.
  
• Bijker, W. (1995). Of Bicycles, Bakelites, and Bulbs: Toward a Theory of Sociotechnical Change. Cambridge, Mass.: MIT Press.
  
• Christensen, C. (1997). The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail. Boston, Mass.: Harvard Business School Press.
  
• Drucker, P. (1999). Management Challenges for the 21st Century. Harper Business: New York, NY.
  
• Fagerburg, J. (2005). Innovation: a guide to the literature, in Fagerburg, J, Mowery DC, & Nelson, RR (eds.) The Oxford Handbook of Innovation, Oxford University Press, Oxford.
  
• Flint, D., Woodruff, R., & Gardial, S. (2002). Exploring the phenomenon of customers' desired value changes in a business to business context. Journal of Marketing, 66, (October) 102-117.
  
• Glaser, B. (1978). Theoretical Sensitivity: Advances in the Methodology of Grounded Theory. Mill Valley CA: Sociology Press.
  
• Glaser, B. (1992). Emergence vs Forcing: Basics of Grounded Theory Analysis. Mill Valley CA: Sociology Press.
  
• Glaser, B. (2001). The Grounded Theory Perspective: Conceptualization Contrasted with Description. Mill Valley CA: Sociology Press.
  
• Glaser, B. & Strauss, A. (1967). The Discovery of Grounded Theory: Strategies for Qualitative Research. New York: Aldine De Gruyter.
  
• Hamel, G. & Prahalad, C.K. (1994). Competing for the Future. Harvard Business School Press: Boston MA.
  
• Holbrook, M. (1996). Customer Value - A framework for analysis and research (Special Session Summary). Advances in Consumer Research, 23, 138-142.
  
• Kim, W. & Mauborgne, R. (1997). Value Innovation : The Strategic Logic of High Growth. Harvard Business Review, 75, 1, 103-112.
  
• Kim, W. & Mauborgne, R. (1999). Strategy, Value Innovation, and the Knowledge Economy. Sloan Management Review, 40, 3, 41-54.
  
• Kim, W. & Mauborgne, R. (2005). Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston, MA: Harvard Business School Press.
  
• Moore, G. (1991/2002). Crossing The Chasm : Marketing and Selling High-Tech Products to Mainstream Customers. (Rev. ed.). New York: Harperbusiness Essentials.
  
• McKinsey & Company. [McKinsey] (2010). National Broadband Network Implementation Study. Viewed 06.05.2010 at: http://data.dbcde.gov.au/nbn/NBN-Implementation-Study-complete-report.pdf
  
• Porter, M. (1990). The Competitive Advantage of Nations. Free Press: New York.
  Porter, M. & Kramer, M. (2011). Creating Shared Value: How to Reinvent Capitalism and Unleash a Wave of Innovation and Growth. Harvard Business Review, 1, 62-77.
  
• Prahalad, C.K., Ramaswamy, V. (2004). The future of competition: Co-creating unique value with customers. Boston, MA: Harvard Business School Press.
  
• Prahalad, C.K. & Krishnan, M. (2008). The New Age of Innovation: Driving Co-created Value through Global Networks. McGraw-Hill: New York.
  
• Rogers, E. M. (2003). Diffusion of innovations (5th ed.). New York: Free Press. (Earlier editions in 1962, 1971, 1983, 1995).
  
• Schumpeter, J. (1934). The Theory of Economic Development: an Enquiry into Profits, Capital, Credit, Interest and the Business Cycle. Cambridge MA: Harvard University Press.
  
• Woodruff, R. (1997). Customer Value: the next source for competitive advantage. Journal of the Academy of Marketing Science, 25, 2, 139-153.
  
• Woodruff R., & Flint, D. (2006). Marketing’s Service-Dominant Logic And Customer Value. In R. F. Lusch, & S. L. Vargo (Eds.), The Service Dominant Logic of Marketing: Dialog, Debate, And Directions (pp. 183–195). New York: M.E. Sharpe
  
• Zeithaml, V.A. (1988). Consumer perceptions of price, quality and value: a means-end model and synthesis of evidence. Journal of Marketing, 52, (July) 2-22.
  
• Zuboff, S. & Maxmin, J. (2002). The Support Economy: why corporations are failing individuals and the next episode of capitalism. New York: Viking.